SEO for nutritionists

SEO for nutritionists helps you find & serve your ideal clients.


Feel like you’re spinning your wheels trying to get the word out about your nutrition practice? You’re not alone. Lots of dietitians and nutritionists struggle to effectively market themselves. Let us take the guesswork out of it.

Here, we lay out the basics of SEO for dieticians and nutritionists so you can finally start getting the clients you’re looking for.

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What is SEO?

SEO stands for “search engine optimization.” Essentially, it’s the process of optimizing your website so it ranks higher in search results on platforms like Google for keywords like “nutritionist near me.” While there’s a lot to SEO, there are three major components you should know about.

1. Content

Content is a key piece to any successful SEO strategy. When we make content, we incorporate specific SEO keywords for nutritionists. These keywords are the phrases that your potential clients are searching to find someone like you! The goal is to create high-quality content using the keywords so your webpage or blog post shows up highest in the search results on Google.

2. Link building

Getting links is the major way to tell Google that you’re an expert in your field. (We already know that you’re an expert, but Google doesn’t 😉) By getting links to your website from other reputable sources, Google interprets that as other people are confirming that you know your stuff. This will eventually help your website rank higher in search results.

3. Technical SEO

Your potential clients don’t want to work with a nutritionist with outdated training and slow response times. In the same way, your website should be updated, efficient, and user-friendly. It doesn’t have to be the fanciest website ever–just make sure that there aren’t broken links (we’re looking at you, 404 errors) or problems with your site’s speed.

FAQs about SEO for dietitians & nutritionists

Still feeling lost about what all this means for you and your website? No worries. Here, we answer some common questions we get about SEO for nutritionists and dieticians. Don’t see your question here? Get a copy of our Investment Guide for more info.

  • What if I told you that you could ditch social media and stop throwing other random marketing solutions at the wall to see what sticks? Sounds pretty good, right? SEO for dietitians makes it totally possible. If you put in the SEO legwork now (or let us do it for you), you won’t have to keep grinding away at marketing forever. When you’re on the first page of Google, you’ll continue to show up where clients are looking even after you’ve made the investment.

  • If you’re ready to start exploring the world of SEO, we recommend signing up for our email list first. We send our subscribers industry updates, free resources, and first access and discounts to new services.

  • We offer full-service SEO for dieticians and nutrition professionals. We can take this all off your plate and do content writing, link building, technical SEO, and more for you! Check out our investment guide to learn more about the financial investment and what’s includes with our packages. You can also browse our online shop for helpful SEO resources.

Are you ready

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to rank on Google?

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Are you ready ... to rank on Google? ...

So what do you say?

If you're ready to start bringing in clients to your nutrition practice from Google, get access to our Investment Guide to get started.