Denver practice case study
From stagnant growth to 100+ monthly inquiries.
A Denver-based, private pay therapy practice had been working with an SEO agency for over a year…
… publishing blog after blog to drive traffic. This helped their website visitors to climb steadily, but there was one problem: none of that traffic was turning into actual clients. Their previous agency focused on informational content that attracted browsers, not buyers. What the practice really needed was to rank for the transactional keywords that people type when they're ready to book searches like "trauma therapist Denver," "psychologist Denver," or "best couples therapist Denver."
the results
Partnering with Place Digital
Within a few months of switching to our agency, the practice started seeing a noticeable difference in lead quality and volume. We didn't only know how to rank therapists, we knew exactly which keywords would bring in clients who were ready to schedule. The traffic we drove wasn't just higher. It was the right traffic. And it finally started filling their calendar.
Here’s what we did.
Optimized existing content.
We enhanced key service pages and top-performing blogs, focusing on private-pay intent keywords.
outcomeThese optimizations began generating new qualified leads almost immediately.
Optimized for Google Business.
We fully optimized the denver profile for “near me” and “best therapist” or “Best psychologist” searches.
outcomeVisibility in local packs and consistent inquiries.
Expanded into new niches.
Next, we created new specialty pages targeting untapped markets and niche keywords.
outcomeUsing our proven page templates, the site began attracting high-converting, ready-to-book visitors.
Built high authority links via PR.
Our team connected with reporters of various well know websites in the health and mental health niches to secure features for our clients.
outcomeFeatures in publications like Well & Good, Parade, and Better Homes & Gardens.
Resulting in…
01 / 100+ client inquiries per month.
02 / Expanded visibility across Denver.
03 / Growth from 31 top rankings to 88 top rankings.
Your practice doesn’t have to be stagnant.
It’s time to turn traffic into clients. Level up your online presence today.
